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Opinion | August 31, 2006

- Monitor -

Rwabwogo fires back at Mwenda
Odrek Rwabwogo
My attention has been drawn to your article in Sunday Monitor of August 20, 2006 under the headline: “Isn’t The First Family Fleecing Us?”

Sometime in 1993, in my last undergraduate year at university, I was an intern helping Uganda Think Tank Foundation establish an office. This group was led by Mr Elly Karuhanga, Mr Augustine Ruzindana, Mr John Ndyabagye and Mr Wafula Oguttu, the Monitor’s former editor-in-chief.

Two months into this, I was called for an interview for the position of Administrative Officer to formalise my relationship with the group. I was later told by Karuhanga that I had won but Oguttu who had been a panelist had told his colleagues that he would not have another Munyankore in the organisation.

He preferred a fellow easterner who had come second in the interview. I have been told that in politics, that might probably be a clever way of doing things but for me, I knew then that you could not have a head of a newspaper that claims high moral ground on profession and ethics, run by such a person who puts tribe before merit.

You (Mwenda) don’t seem to appreciate that even if you have a problem with President Museveni, governments come and go but a nation remains. One of your colleagues approached our firm at the end of 2005, asking for advertising and public relations representation with the government.

He told me he had gotten approval to approach us, from your top management. Your leadership has not the slightest remorse that your paper has been at the forefront of fighting our firm simply because me as an individual, in a firm of 20 people, has a relationship with President Museveni.

He didn’t care that what your paper had done affected many families of our employees and directors who have nothing to do with President Museveni. I guess he came to us not out of respect but wanted to use us for influence peddling, something that I see your paper claiming to abhor. I guess you have the proverbial nine lives of a cat. It just shows that even the government you fight during the day, you make overtures for attention and benefit in the night. The name for that kind of behaviour is immorality.

In 2000, I remember I met with you and Mr Onyango Obbo at Speke Hotel. I tried to raise these ethical and value judgement issues that bedevil your organisation. You told me: “Mr Onyango Obbo does not regard you highly”. I did not understand that remark then, but as I later found out your group horned all your political tricks from Obbo and Oguttu whom you all regard as role models.

I was worried at the manner in which you were putting your faith in people whose cause is nothing other than political advocacy dressed in a journalism jacket. Six years later today, I see that you have learned nothing and forgotten nothing like the Bourbons in France who ruled the country before the French Revolution and sought power 40 years later to rule in a similar fashion.

Instead you have thrown all caution to the wind and fully joined a group that is debasing journalism and reducing the role of media to political activism. I see you have even shifted the centre of your political advocacy from the institution of government to individuals you perceive to be associated with anyone in government. The name for that kind of work is political witchhunt and not journalism.

Ten years of Oguttu and Obbo tutoring have produced a rabid and reckless politician not a professional journalist that I thought you wanted to be. That, unfortunately, is the sad tale of many of the kids like you who feed us with garbage everyday on airwaves and in print and expect the nation to sit and listen. The name for that is “crying-for-attention” and not reporting.

As you would expect, that is so straining for people who have other things to do and they just shut off the radios. I hear you once in a while on air in a shouting match with everybody, copying the style of show hosts on some international media right from the naming of your programme to how it is structured and I wonder what happened to originality and creativity in our media houses.

What makes you think that Ugandans really enjoy this arrogance born of a sense of some complex that you need to be heard? You have a highly inflated sense of self exaltation. I guess that is the reason you are a presenter, debater, judge and everything else on your talk show.

Someone needs to tell you that there is a different and better way things are done. It is the small things that are done by private citizens, who you lampoon with government and whose businesses your reportage seeks to ‘kill’, that build a nation not the daily noise that pollutes air on radio.

Media houses like other businesses I suppose are founded on strong ethical and professional tenets for them to create an impact and establish respect from their clients. This is not to say that good journalism is about avoiding political analysis. Good journalism, in my opinion, is about respecting the principle of balance and fairness for what you do as reporters and editors has a deep impact on people’s lives and relationships.

Since in Africa people seem to eat and live politics, those of you who have an opportunity to analyse politics, need to be impartial and not divisive and anarchical, like the politicians you criticise. Good journalism is about separating your opinions and perceptions from the facts of a story or a feature so you let your readers decide based on the information you have given them.

Many times I have seen you and your colleagues’ allusions and inferences which are highly opinionated and meant to drive your readership to a certain conclusion, placed in the middle of stories with no explanation. I have also seen stories regurgitated many times just because they are associated with some of your major advertisers and political sponsors.

I have seen stories that seek to ‘kill’ or curtail growth of certain businesses whose leaders you perceive as associated with government and you have no single comment from those businesses or their leaders. I have also personally walked into your editors’ offices to clarify stories run without my comment and all you do is pick those comments that you judge important from your political stand point and re-write the previous day’s negative story as a backgrounder.

In one case I could see that the reporter was untrained even in the way he sought my answers to his questions but I let it pass because I thought we as a nation needed a learning curve to grow professions. What is shameful is that all this is presented as ‘independent and truth everyday’ to your readers.

What is the difference between your paper and politicians who shoot their mouth off about other people just to catch attention? What is the difference between you, for example, and Beti Kamya who goes on air and says I introduced the television tax, when she clearly should know as an MP that a private citizen like me does not raise motions in Parliament?

If a paper is not in business to build a strong foundation for professionalism and ethical judgement of stories they run, they are gutter press and should be seen as nothing more than that. Let us take an example of the feature you ran on August 20, 2006. You claim that my shamba boy and my cook are all paid by the State and my wife drives a Shs400m Mercedes Benz from government. I know you had your usual emotional overruns because if you had crosschecked this information with anyone you would never have printed it.

You even had no courtesy of calling me since you knew that this kind of story hurts my family. For your information, my wife drives a car which we got on hire purchase from Cooper Motors and have been paying from my salary since July 2004. Mr Mwenda, I pay my cook too and there are signatures to this every month both in my office and at home. You need some sense of humility and to give people some respect If you want to be respected.

We work in the same country like you and we wake up every day to make our homes and nation better. We don’t deserve this kind of biased press. Other than emotional imposition of yourself in the stories and features you run and your attempt to project yourself as knowledgeable on family matters of private citizens who you know nothing about, I cannot see the basis for your wild, unprovoked and hateful allegations.

The author is Founder of TERP Group, Kampala and a son-in-law to the President